Head of Research
Andrew Sheehy

Mr. Sheehy is one of the founders of Generator Research. Before Generator he was a partner in a management consultancy which focused primarily on venture-funded technology companies in the telecoms, media and digital space.

Drawing upon 20 years operational experience in the technology sector, Mr Sheehy's professional repertoire is unusually broad and encompasses business strategy, product management, marketing, market research, corporate development, sales management and technology development.

In former years, Mr Sheehy has held the position of Director of Product Management at the WiMax vendor, PipingHot Networks, which became Orthogon Systems and was acquired by Motorola in 2007. He has also held the position of General Manager of Marketing at Telstra New Zealand and Head of Product Development for the customer premise product range comprising Nortel's Proximity-I range of fixed wireless access products.

Mr Sheehy is a named inventor on two patents and holds a B.Sc. (Hons) degree in Electronics from Salford University. He also holds an MBA degree from London Business School, one of the world's most prestigious business schools.

Editorial Review Panel

Generator has assembled a strong editorial team who draw upon extensive professional experience within the wireless sector and academia and provide editorial input to Generator's research products.

Vesa Jormakka

Mr. Jormakka is a Senior Partner with the international wireless venture capital firm Argo Global Capital where he has been heading up European operations since 2000.

Prior to joining Argo, Mr. Jormakka was a Partner and one of the founding members of Mustang Ventures, the corporate venture capital arm of Siemens AG Information & Communication Group now part of Siemens Venture Capital. During that time Mustang Ventures grew to have a portfolio of investments worth in excess of US $2 billion focusing on mobile, broadband and access networking technologies in North America , Europe and Israel . Prior to 1998, Mr. Jormakka was in charge of the global M&A and partnering activities of the Networking Systems business unit for Siemens AG in Munich.

From 1988 to 1997, he held various engineering, sales and general management positions for Siemens in Germany , the UK and Finland in the data networking, defence electronics and mobile communications divisions. Mr. Jormakka's experience also includes responsibilities relating to the implementation and introduction of the first GSM network in Europe giving him a broad technical and operational background in wireless technologies.

Mr. Jormakka's investments include companies such as Extreme Networks, Hyperchip, Cambridge Positioning Systems, More Magic Software, Blue Bumpkin Software, 12snap, Empower Interactive, Volubill and Cerebrus Solutions, to name a few. Mr. Jormakka holds a Masters degree in Electrical Engineering from Helsinki University of Technology in Finland . Mr. Jormakka is located in London .

Bruce Hardie

Mr. Hardie is Associate Professor of Marketing at London Business School . He joined the faculty in 1994 after receiving his PhD from the Wharton School of the University of Pennsylvania . Bruce teaches on both the MBA and PhD programmes at London Business School . Courses taught include second-year MBA electives on "Product Innovation" and "Analysis for Marketing Planning and Decision Making", as well as PhD seminars on research methodology and mathematical modelling. Bruce's primary research interest lies in the development of data-based models to support marketing analysts and decision makers. Recent projects include the development of explanatory and predictive models for new high-tech products (e.g., modelling the adoption of cellular phones and PCs), FMCG products (e.g., forecasting the trial and repeat patterns for new products), and customer-base analysis (e.g., predicting customer-level behaviour given past purchasing behaviour). This research has appeared in academic journals such as Marketing Science, the Journal of Marketing Research, the European Journal of Operational Research, and the Journal of Forecasting.

John Ziemniak

John is one of the Founders of bzinvestments. John began his career in I.T. and spent 10 years with ICL (now part of Fujitsu) where he became General Manager of Large Mainframes, which was the main profit generator of the ICL Group. In the mid 1980's John joined Plessey where he took on the directorship of Plessey's Public Telecoms developments and when Plessey merged with GEC, John became Group Managing Director of the Network Systems Group. This group of UK and International companies were focused on Telecoms transmission systems and cable. From GPT (now Marconi), John spent 2 years with BT with responsibility for BT's network across the UK Immediately prior to bzinvestments, John was Managing Partner of Mentor International a $30m revenue consultancy focused on Telecoms and IT; clients included major telcos, Banks, Venture Capital companies and other high tech organisations. John was one of two equity owners in Mentor and sold his equity to a VC backed MBO. As well as bzinvestments John is also an advisor to several private equity clients in the telecoms sector. He is also a Non-Executive Director and investor in several private businesses, including Axiom Systems, Anthropics and Disc Multimedia.

Greg McCray

Greg is currently CEO of the mobile antenna technology company Antenova and has been in the communications arena for over 17 years. His extensive global experience most recently includes being the CEO of the wireless start-up PipingHot Networks, and a Senior VP with industry giant Lucent Technologies. He has also worked for AT&T and IBM in engineering, product management and managerial roles.